Peers · Consumer Defensive
KMB Alternatives
The closest KMB alternative is PEP (4.43% yield, 5.6/10 safety), followed by CLX and MO. All 6 sit in the same consumer defensive sector as KMB (4.97% yield, 5.4/10 safety) and are ranked below on how closely they match it.
The closest alternative to KMB in our universe is PEP — 0.54% higher yield than KMB (4.43% vs 4.97%) and a 5.6/10 safety score compared to KMB's 5.4/10. Across all 6 peers, yields range from 2.29% to 6.04% and safety scores range from 4.7 to 8.3/10.
Switching from KMB to a peer is not always straightforward — a higher yield peer often carries a lower safety score, and vice versa. Tax treatment can diverge too: check whether KMB dividends are qualified before assuming a peer's headline yield is comparable after tax. The table below ranks each alternative by how closely it matches KMB on both dimensions simultaneously, so you can see the full yield-vs-safety tradeoff at a glance.
Closest matches
| Ticker | Yield | Safety | How it differs from KMB |
|---|---|---|---|
| PEP · PepsiCo, Inc. | 4.43% | 5.6/10 · Mixed | 0.54% yield gap (lower) |
| CLX · Clorox Co. | 5.72% | 4.7/10 · Weak | 0.75% yield gap (higher) |
| MO · Altria Group, Inc. | 6.04% | 5.7/10 · Mixed | 1.07% yield gap (higher) |
| PG · The Procter & Gamble Company | 2.73% | 7.5/10 · Solid | 2.24% yield gap (lower) |
| TGT · Target Corp. | 3.13% | 8.3/10 · Strong | 2.9 safety-score gap (safer) |
| KO · The Coca-Cola Company | 2.29% | 8.0/10 · Strong | 2.68% yield gap (lower) |
Frequently asked questions
What are the best KMB alternatives?
The closest KMB alternatives are PEP, CLX, MO — all in the same consumer defensive sector with comparable yield and dividend safety. PEP is the single closest match at 4.43% yield and 5.6/10 safety, versus 4.97% and 5.4/10 for KMB.
Is there a higher-yielding alternative to KMB?
Yes — MO yields 6.04% versus KMB's 4.97%. Its safety score is 5.7/10 against KMB's 5.4/10, so check whether the extra income compensates for the difference in payout durability.
What stocks are similar to KMB?
We rank 6 similar stocks for KMB: PEP, CLX, MO, PG, TGT, KO. Each is matched on sector, yield zone, and a 0-10 dividend safety score, then ranked by how closely it tracks KMB on both dimensions at once.
Which of these do you already own?
Connect your brokerage in 60 seconds — Infnits flags which of these peer tickers duplicate exposure you already have, and which would actually diversify KMB.